Without a doubt, the biggest event I participated in during my stay at Movistar+. Furthermore, it was surely also the most important for the company in 2018. This Upfront was the first in the history of Movistar+, and also the first in the television industry in Spain. The new season had to be presented, with all the faces of the chain. And it is for that when Movistar uses the claim Choose Everything (Elige Todo), it is because it really has everything and it has everyone.
The Assistants
The truth is that night everyone from the television industry was in the NuBel space of the Reina Sofía. Movistar+ is very committed to its original production, and for this reason there were, of course, many actors such as Imanol Arias, Amaia Salamanca, Paco León or Mario Casas. Also directors, such as Alejandro Amenábar or Mariano Barroso.
It was as well full of athletes, because all the sports are exclusively on Movistar+. Griezmann, Tamara Echegoyen, Albelda, Marcos Senna, Savané … all of them and many more took a break to come to the most important event in the house.
It is difficult to find a comedian in Spain that does not have a space in #0. More than 40 faces from our comedy came, such as Buenafuente, Quequé and the Ilustres Ignorantes, among others. In addition, many of them had a fundamental role in the ceremony, such as David Broncano, who was the presenter of the content.
And this is just our faces. In addition, there were more than 300 guests from the sector to whom this event was truly addressed. So we are talking about many, many people. Lots of people to invite and confirm. Apart from confirming to our faces, for which we must also buy AVE tickets, manage transfers, host them in hotels … this is where my work focused. It was a very stressful job, but one that made me stronger for organizing any Christmas lunch or birthday party in the future.
The Event
The Upfront was divided into two moments: a blue carpet and a subsequent presentation. The carpet lasted for a long time, as many people had to pass by, take photos, answer questions and sign autographs. Later, all the celebrities entered into a VIP zone where the presentation would take place with a small cocktail. Here are some of the photos shared by my coworkers of social networks, as well as a fun video of network interviews.
The interior ceremony was private, so I cannot share material from the presentation. But I can show the most important faces of this event, which are from the Movistar+ Upfront team, where each one contributed their bit to make it a success.
The Full Gala
Hey, if my explanation was short for you, here is the whole blue carpet narrated by Noemí de Miguel. She will name you much better and in a more extended way all the faces of Movistar+, which as I have already said, it has them all.